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    14 October 2019

    8 property stylists to follow on Instagram

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    Do you follow @bowerbirdinteriors on Instagram? 

    If you do, you’d know that we are constantly posting property styling that inspires us. From our expert team to a few amazing accounts we’ve noticed popping up around Australia, you should definitely click follow on these property stylists!

    Katie Common @katiecommon

    Our property stylist Katie has a gorgeous beachy aesthetic that makes you want to kick back and relax – just how you want a property to make you feel.

    Katie: “Social media allows people the freedom to be genuine with their audience and showcase what they are loving. You can also get inspiration in real-time and stay up to date. Scrolling through my social feeds often sparks an idea or gives me the confidence to try something out of the box.”


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    Debra Nowell @sympatico_styling

    We love the luxe look of this mother-and-daughter duo. Since starting the Canberra-based company, Instagram has been essential to their styling identity and growth.

    Debra: “Property styling is an inherently visual craft. We launched in February 2018 – and for us, the visual nature of Instagram has been instrumental in the fast growth of our business. We use the platform to visually communicate our refined aesthetic, allowing our followers can see the luxurious spaces we curate.”



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    Claudia West @claudiawestinteriors

    If you want a sneak peek behind the scenes of BOWERBIRD Interiors, you should follow Claudia. Her clean, laidback styling is worthy of many heart-eye emojis.

    Claudia: “Social media is a very powerful tool as it allows me to project my personal style in visual form. It also inspires my creative thinking to expand my knowledge as a stylist, not only through interiors but also fashion and photography.”


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    Sophie Scarlett @scarlettandcointeriorstyling

    This Hobart-based stylist uses Instagram as a live portfolio for prospective clients and agents. We love that it’s full of personality, with pops of colour and fun patterns.

    Sophie: “Social media has been an integral part of growing our business. It helps us stay connected to other likeminded creatives in property styling. As we grow as stylists and trends come and go, our aesthetic continually evolves.”


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    Madeleine Baxter @madeleine_baxter_design

    Maddy’s photos are a tutorial in relaxed, minimalist chic. Not only does she share her beautiful BOWERBIRD styling work, but lots of interior #inspo. 

    Madeleine: “Social media is an outlet to express and shape my personal aesthetic, whether that be posting my own work or sharing work that I’m inspired by. I love that it allows me to make connections with other creatives in the interior industry and keep up with the latest trends.”


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    Annabel Atkins @freshhousestylingco

    This company’s styling made us want to jump into their IG feed and dance around! Follow if you’re a fan of fresh colour, unique prints and playful vibes.

    Annabel: “Social media is about communicating our aesthetic, but also showcasing the personality behind our brand – lovers of life, curating beautiful spaces with a sprinkle of sass. It’s about injecting soul while loving what we do.”


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    Alison Pasut @allypasut

    Ally is a self-confessed lover of our Moody Design Direction, and that totally comes through in her curation of minimal and black-and-white shots.

    Alison: “I use my social media accounts, specifically Instagram, as a virtual moodboard. For me, it is a visual representation and output of all my creative ideas and thoughts.”


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    Tracey Zarowski @henryandcointeriors

    We knew as soon as we saw the words “ocean and travel-inspired”, we’d fall for this property stylist’s account. If only their properties were available to holiday in…

    Tracey: “Inspiring our audience is really important to Henry and Co Interiors. We engage our audience so they feel like they can ask questions, giving away a lot of great tips and tricks of the trade, such as how to style cushions on a sofa, what size rugs best fit a space, how to mix materials or patterns and selecting materials for a renovation.”


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