Frequently asked questions

First of all, you can sell your home privately or liaise with a real estate agent to do so. If you decide to sell your house yourself, your own research into the Sydney property market is highly recommended. Understanding property trends, suburb information, demographics and pricing strategy is critical. Once you find someone to buy your property privately or off-market, you'll need to engage a solicitor to facilitate the settlement process, providing the right advice and guidance on contract details and timeframes.

Secondly, if you decide to liaise with a real estate agent to sell your property, it's recommended to have conversations with 3 different agents with property portfolios in your suburb, as they will give you an estimated value for your property, and you'll get a sense of their approach and strategy to selling real estate. You could also find agents' reviews on google or on real estate sites such as ratemyagent.com.au. It is also worth checking their social media pages.

Lastly, although there are benefits and downsides to either option, it comes down to what works best for you. The DIY route requires your own research into advertising, marketing and logistical coordination, things like arranging viewings, and getting the property looking sale-ready with property styling, through to the settlement process. The agent route, albeit a little pricier, could save you hours of time, effort and stress. Sometimes (not always) it can be best left to the professionals.

Real estate agents or realtors are registered agents who specialise in selling residential and commercial property. They require a license to sell property and are usually members of real estate groups. You can find a registered agent on reinsw.com.au, the peak industry body for real estate in NSW.

Property stylists or interiors designers are professionals who can furnish and style properties, creating beautiful spaces that appeal to potential buyers. Property stylists do not require a license to provide interior design services, however, they cannot sell properties like real estate agents do. Interior designers or property stylists usually work closely with real estate agents to help customers sell their homes faster and for a higher price by getting the home looking amazing and sale-ready. An investment in property styling is often considered a critical step in marketing a home for sale because it presents the home in its best light and as a result, makes it more desirable to buyers. More desire equals more competition between buyers. More competition equals a faster sale with a higher price tag.

BOWERBIRD Interiors is a property styling business servicing greater Sydney. If you’d like some help from the property styling experts, drop us a line by filling in the contact form. We’ll get back to you as soon as possible.

Remember this simple equation:
* Presenting a home in its best light makes it more desirable to buyers.
* More desire equals more competition between buyers.
* More competition equals a faster sale with a higher price tag.

So here's how to make your home more desirable:

1: Get a Property Stylist to style your property according to your area and property demographics. Properties that have been styled tend to resonate more with potential buyers and give them a vision of what their future house could look like. Interior Designers can design living rooms, bedrooms and kitchens that your buyers will love, increasing their likelihood to purchase your property for a higher price, in a shorter period of time.

2: Set clear timeframes for your property sales campaign with your agent, including an auction date and a plan B in case there is low interest in your property.

3: Ensure professional photos are taken of the property. You can even get a walk-through video of the property produced. Photos and videos are critical to the marketing campaign as often these are the first impressions the buyer gets of the property (and if they are photos and videos are of a styled property - all the better!)

4: Invest in paid advertising on key real estate websites such as domain.com.au and realestate.com.au.

5: Discuss seasonality with your agent to understand when is a good time to buy and sell a property.

Interior designers in Australia are qualified professionals who have the right design skills and can fully transform any space whether it's a home, an office or a commercial property. They usually work closely with the client to understand the scope of the transformation as this may include painting walls, replacing floors, fixtures and fittings, installing new lighting as well as designing or installing new furniture. Interior designers may change or transform the structure of a room, so they would work closely with construction trades when necessary. Typically interior designers will charge for their services on an hourly rate.

So what do property stylists do?

Property stylists work with a given space and focus on the details that bring spaces to life. They apply similar principles to interior designers in order to lay out furniture in the best possible way with the intention of making the space look bigger, warmer, brighter, and homelier. Property stylists do not change the structure of the room, the colour/paint on walls or the flooring (unless you count rugs as a floor enhancer), instead, they pick specific colour palettes, textures, fabrics and homewares to achieve the client's dream interiors.

If you're planning to sell your home, a property stylist provides the quickest and most effective way to maximise the sale price of your property. Usually, property stylists are separate businesses from real estate agents, but most agents are able to recommend a stylist that they trust. Contact us to learn more about how property styling can help sell your home faster and for a higher price.

Buying or selling property can be one of the most important financial decisions of your life, so here are a few tips to help you maximise the sale price of your property.

- Find a Real estate agent with great experience selling in your area
- Repair visible damage or mould on walls
- Get your property looking its best with property styling
- Talk to your real estate agent about seasonality to ensure it's on the market at the right time.
- Do your research to ensure that your property is not competing with the one next door or other apartments in the same building.

We all know that supply and demand for property will have a huge impact on the sale price. That's why it's important to find a real estate agency or agent with good reach in order to attract the largest number of potential buyers to your property. Also, make sure that your property is presented in its best light by engaging a property stylist. Beautiful styling is sure to fire up the imagination of potential buyers, increasing the home’s perceived value and attracting higher offers.

If you're looking for a real estate agent to sell your house in NSW, visit reinsw.com.au, or contact us to learn more about how can property styling can maximise the sale price of your property.

At BOWERBIRD, we style properties to help buyers envision the home of their dreams – we have a 95% success rate of return on investment on more than 2,000 styled properties . Plus, access up to $250,000*with 6 months interest-free with our PAY LATER payment plan when you book property styling with us for sale.

Putting your property’s best foot on the market has never been easier. Get in touch via the contact form or simply call us on 02 9531 2233 for an initial call and FREE consultation.

*To approved applicants. Conditions apply.